As an affiliate marketer, your goal is to get people to buy products that give you a kickback. YouTube is an excellent platform for this.
By 2025, YouTube is expected to have 2.8 billion users, making it the second most popular social media platform in the world.
But people don’t just use the platform to be entertained. YouTube recently surpassed $3 billion in global consumer spending. Your affiliate marketing business can claim a portion of this by introducing products to buyers.
Ready to get in the action? This guide will show you how to earn affiliate commissions from YouTube, including video ideas you can get.
How do I start an affiliate marketing business on YouTube?
Affiliate marketing works when you get paid to sell another company’s products or services. Many ecommerce businesses have their own affiliate marketing programs, although you can also join affiliate networks like ShareASale or ClickBank to find multiple affiliate partners in one dashboard.
YouTube content production is a great way for affiliate marketers to generate passive income. About 68% of users watched a YouTube video when making their purchase decision. Combine this with the product recommendations of their favorite content creators and the conversion rate of affiliate YouTube videos can be higher than traditional content.
The best part? You get paid when your audience buys from the back of the video. It’s a win-win for everyone involved – including your brand partners.
Affiliate video ideas to try on YouTube
For most creators, the hardest part of creating affiliate content is packaging their sponsored recommendations in a way that engages their audience. After all, 28% of consumers say they will unfollow an influencer if they get bored with the content they’re sharing. Another 14% will do so if the creator posts too much sponsored content.
Here are five popular types of content to try when promoting affiliate products on YouTube:
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trending videos. The YouTube community creates its own trends, such as “What’s in my bag?”. Enthusiasm that dominated the early 2010s. Keep an eye on trends on the platform and produce your own spin-off – including partner-recommended products.
Unboxing Videos. This type of video is popular on YouTube as it allows viewers to imagine themselves as the star of the show. Estella from Study to Success, for example, unpacks iPad Pro accessories on her YouTube channel. The video description contains affiliate links that allow viewers to purchase the same products.
Summary Videos. The more variety you have in your YouTube content, the greater your chance of influencing a sale – especially when the viewer isn’t actively looking for something to buy. Encourage impulse purchases with summary videos like “Favorites of the Month” that include links to affiliate products.
Product Review Videos. Almost nine out of ten customers read reviews before making a purchase. Target visual learners with product review videos. Explain the good (and bad) points of a product that you have an incentive to promote. Make it compelling and earn a commission when viewers are ready to buy.
tutorials People who watch a tutorial are further along in the sales process than someone who passively watches a trending video. Catch them – and get a commission on their purchase – by walking through the use of the product. For example, if you are a partner for an ergonomic desk chair, record how you change the chair height, recline, and matching footrest.
“Of course, one of the steps I cover in the video is choosing a hosting company and plan that fits your budget. So I’ll walk viewers through some of the best options I recommend and show them how to go through both the checkout and configuration process right after.
“In the description below the video, I’m including my discounted affiliate link for viewers to use if they choose the hosting option I recommend.”
To date, Ryan’s affiliate video has received over 6,700 views and more than 70 comments – most of which are questions from people looking for advice on getting their new blogs off the ground.
Ryan says, “Because it’s so detailed and technically dives into all the intricacies behind setting up a blog, it’s done really well in the Google and YouTube organic search rankings, both of which continue to deliver dozens of new viewers for the video.” every day with no extra work on my part.”
See also: Edit Videos Like a Pro: 13 Best Free Video Editors for 2022
7 Professional YouTube Affiliate Marketing Tips
Are you ready to capitalize on the millions of dollars consumers spend on YouTube every year? Here are seven YouTube pro tips that will help you get more affiliate sales.
Use eye-catching thumbnails
Add chapter markers
Create related playlists
Produce YouTube short films
Embed YouTube videos in blog content
Be transparent with affiliate links